Coolhunt. 3 – Ark Nova
What is it?
The NEW ARK is a purple inflatable concert hall with a fairytale interior.
In the space there’ll be room for about 500 people. Everything what they need for the Ark Nova will fit on one truck. The purple stretchable plastic membrane can be inflated to a thick donut shape after unloading (which takes 2 hours).
Inside the building you can see magical light, and a tunnel across the globe makes an even more organic shape.
This project is designed by the Japanese architect Arata Isozaki and he made this along with the Indian- born Britisch artist Anish Kapoor.
Why is it cool?
The initiative came from the traveling Lucerne Festival. It has a close relationship with Japan for years. ”This inflatable concert hall has been designed in order to bring hope and promise to survivors of the massively catastrophic earthquake of 11 March 2011 and those mourning the loss of loved ones”.
Normally the festival takes place in the now affected city Matsushima, but there isn’t a concert hall anymore for the festival where they can be hosting.
It also refers to the Ark of Noach, in the hope that it will become a symbol for a quick recovery after the Tsunami. ”Of course, this ark cannot carry people and animals to escape the Great flood, but it manages to load the Ark Nova with music and art to rebuild culture and power afther the disaster”.
This actually is an enlarged idea of the living room society. You share your experiences with a large group of people and you can be together with friends and family.
So you experience the experience in the product.
Why has it future growth potential?
Music is very important all over the world an it’s an alternative to escape from the negative reality. It’s also a good solution to create large spaces without costing to much time to build it, and it saves money because it’s movable. They only have to build the Ark where and when needed.
You can use it at festivals, for staff & visitors it will be a great solution to make large covered spaces. In countries such as the Netherlands it rains very often, and with this solution they can pass several gigs during heavy rains.
References:
http://www.bright.nl/opblaasbare-donut-voor-concerten
ark nova inflatable concert hall to tour japan’s flood-hit areas
The World’s First Mobile Inflatable Concert Hall ‘Ark Nova’ to Tour Quake-Damaged Japan
http://www.spoon-tamago.com/2013/09/24/the-worlds-first-inflatable-concert-hall-will-begin-touring-ravaged-areas-of-japan/
http://www.hetnieuwsvandevooruitgang.nl/2013/10/opblaasbare-concertzaal-voor-post-tsunami-japan/
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